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  • Writer's pictureJohn McVeigh

Why should I appoint a GDPR Representative?

Updated: Apr 17

The main reason for companies appointing a GDPR Representative is to ensure that requests from individuals and supervisory authorities are handled in an effective manner that is fully compliant with the data protection regulations. This helps to avoid potential penalties and can also help to enhance trust in your brand, protect your reputation and provide a competitive advantage.

Article 27 of the UK GDPR mandates that companies that target their goods or services into the UK, or monitor UK data subjects, but do not have a UK based establishment must appoint a Representative based in the UK. The supervisory authority in the UK is the Information Commissioner's Office.

If you need any help with GDPR/ privacy compliance matters please get in touch with us at ASSUREMORE or with Roy Verhoeven at our Dutch partners Vivenics.

Further information is available here.

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